An online community resource for small business owners and artists to learn digital sales and marketing skills.
Learn in the way that suits you best. Take a course, or fill in a workbook.
Easy to understand step by step learning.
We all start somewhere, have a try and see what you can learn!
Attend a FREE workshop with other like-minded peers.
Every Wednesday between 6-8pm at The Garden Frankston.
Bring your enthusiasm and a desire to learn.
Make new friends and learn some skills along the way!
Join and become part of the online Community Forum
Join the online community forum.
Unlock new content, tips, videos and resources.
Chat with others, ask questions and get support.
Work With Me
Creative Writing
Online Strategy for Start-Up or Overhaul
Community Teaching
Very Expensive Projects
“Knowing my client’s needs, how they think, feel and see the world has helped me understand how to market to my ideal client. This has not only resolved my fears around marketing to people but has also helped me understand I can give and help the people who need it in a way that is comfortable for them.”
Tania Vella
Tania Vella
Featured Students
Brodie Hearnden
The Hummingbird Workshop has completely opened my eyes to a new way of marketing and is supporting me in my business to understand who my clients are and how to engage with them~ Brodie Hearnden
Tania Bennett
Nina has a wealth of knowledge about running a business and has helped me tremendously over the last 6 months. I couldn’t recommend her highly enough!~ Tania Bennett
Amanda Spencer
I have been attending the Hummingbird Workshop and recently had a business strategy session with Nina. I’ve found Nina to be a very generous person who really cares about me and the success of my business. Nina has a good business strategy knowledge base and will assess your business strengths and weaknesses in a professional way. She then gives you tools and techniques to implement to improve your business and make it more successful. I highly recommend Nina and her business~ Amanda Spencer Co-Founder of Present Mindfulness Academy.
Tania Vella
“Knowing my client’s needs, how they think, feel and see the world has helped me understand how to market to my ideal client. This has not only resolved my fears around marketing to people but has also helped me understand I can give and help the people who need it in a way that is comfortable for them.”~ Tania Vella
New Courses
Yesterday during a strategy session, we started discussing domain names and hosting and it made me forget how much we take things for granted like knowing whether we should choose .com or .net or .com.au etc... so I thought I would dig up some old resources from 2015/2016 that were created for the old Change Room Library. These videos aren't in order anymore and many are missing, however there are a couple of important ones I found including digital sharecropping, copycat domain names and what do you want your website to do?
Last week at The Hummingbird Workshop, I promised Melinda I would put a course together with some canva tutorials to help with learning to create social media graphics and business cards etc. This course on images will be a work in progress, and I will add more videos as I get time. It's available for free and I will try dig up some old videos I had a few years ago on images and copyright etc and I will load those in here too. If anyone has any questions, please ask in the forum and I will do my best to answer them. Thank you
The best kind of marketing is when you realise you are being marketed to, but it is helpful and relevant to what you want to purchase and you are glad someone has anticipated what you need. This is the true type of sales funnel (or concentric circles) that we want our customers to experience. Where the customer is glad you have offered them a solution to the problem or desire they are having, at exactly the right time they are looking for it. This course was made for the Hummingbird workshop on 15/8/18 when the group decided this was the next topic they would like to learn about. It teaches basic sales funnel principles merged with an understanding of the customer journey through concentric circles. You can purchase this course outright otherwise if you are a member of the weekly forum, it will be available for you Wednesday 15/8/18
Have you ever wanted to learn how to do email marketing without committing to a full blown intensive course or workshop? Last week on the 1st August, we ended the workshop with a discussion on what single actionable item could be done to take a step towards making progress with sales and marketing. In the end it was decided that learning about a limited one time offer and how to use it, would help for sign up discounts at the end of an event or also to send postcards or discount coupons by mail for others who wanted a more old school approach.
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