This post is related to The Prosperity Project Journey of 1,000 Steps where I am facilitating Marketing under the business category.
It showcases how we take basic lessons learned in The Apprentice Journey and use them as a Master to create something magical whilst building a portfolio of work at the same time.
So far in the journey, you should have completed 2 steps:
Choose an alter ego or professional title to let people know your strengths of how you will work best with the team you will become a part of.
Choose a talent of either your own or someone else’s to form the pillar for your work…this is closely related to number #1, and was re-enforced with the video from Jim Rohn.
Today for Step #3 Your task is to choose a hook.
Today we are going to think of a hook in the same way we think of fishing.
We have one fish here in the sense of who YOU are- your alter ego or professional title (hello little fishy!!)
And then we have another fish in the sense of the talent you are investing in…either your own or someone else’s.
So two fishy’s….yes?
One is you and what you can contribute to the team (let’s choose a mermaid in this instance)
The other is the talent you are investing in (let’s say a shark…yes?)
So we have a shark + a mermaid.
Now all we need is a “hook” to bring the two of them together for your creative marketing strategy “base”.
Let’s have a think here….
What can we use to link a mermaid and a shark together?
Share them with me in the comment below and be sure to let me know your own hook too!!
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